Welcome to Avirablu — a registered trademark luxury jewelry brand born from a passion for timeless craftsmanship, contemporary elegance, and everyday luxury.
Avirablu is a proud venture of KSK Group, a Hyderabad-based luxury house dedicated to creating exceptional jewelry, apparel, and lifestyle experiences for discerning customers across the globe.
Founded by Kushal Sanghi and Karunakar Chintapalli, Avirablu brings together years of expertise in jewelry design, product innovation, and strategic marketing. Complementing this vision is the brand-building expertise of Sai Chandra, Founder of eReach, the official branding and digital partner behind Avirablu's identity and global presence.
At Avirablu, we believe luxury should be both meaningful and accessible. Every collection is thoughtfully curated and handcrafted in collaboration with some of India's finest artisans and manufacturing partners. Our creations feature BIS-hallmarked pure silver, freshwater pearls, and authentic natural stones, carefully selected to ensure exceptional quality and timeless appeal.
We take pride in offering exclusive, limited-edition designs that celebrate individuality, artistry, and culture. By producing in limited quantities, we ensure that every Avirablu piece remains rare, distinctive, and truly special, allowing our customers to own jewelry that tells a story and reflects their unique style.
Whether you're looking for an elegant everyday essential or a statement piece for life's special moments, Avirablu invites you to experience the perfect harmony of craftsmanship, authenticity, and affordable luxury.
Our Mission
To redefine everyday luxury by creating timeless, handcrafted fine silver jewelry that blends exceptional craftsmanship, authentic materials, and contemporary design, making premium luxury accessible to customers worldwide.
Our Vision
To become a globally admired luxury lifestyle brand from India, recognized for exquisite craftsmanship, innovation, exclusivity, and a commitment to celebrating individuality through timeless design.
Our Core Values
Craftsmanship
We honour the artistry of skilled Indian artisans and uphold the highest standards of quality in every creation.
Authenticity
We use genuine materials, ethical practices, and transparent processes to deliver products our customers can trust.
Exclusivity
Our limited-edition collections ensure uniqueness, rarity, and a truly personal luxury experience.
Innovation
We continuously blend traditional craftsmanship with modern aesthetics to create designs that remain timeless yet contemporary.
Customer Delight
Every interaction and every product is designed to create memorable experiences and lasting relationships.
Parent Company
KSK Group
A Hyderabad, India-based luxury conglomerate focused on premium jewelry, apparel, and lifestyle brands, dedicated to delivering world-class products crafted with excellence, authenticity, and innovation.
Founders
Kushal Sanghi – Co-Founder
Karunakar Chintapalli – Co-Founder
Branding & Digital Partner
eReach – Brand Strategy, Creative & Digital Partner
Led by Sai Chandra, eReach has played a pivotal role in shaping the Avirablu brand identity, digital experience, and global growth vision.
